Embed-Tracking and Attribution Reclamation for Distributed Assets
TL;DR • Reclamation is the right instinct pointed at the wrong object. On a distributed asset, the “missing” link is...
API Documentation and Developer Portals as Link-Earning Assets
TL;DR • The standard pitch — publish world-class docs and developers will link to them at scale — was always...
Live, Always-Embeddable Charts: Turning One Dataset Into Hundreds of Links
TL;DR • The standard pitch — build one live chart, hand out the embed code, watch one dataset become hundreds...
Open Source as a Link Strategy: Earning Links by Shipping Free Software
TL;DR • Open source is the only linkable asset you permanently lose control of the moment you publish it. That...
‘Powered By’ and Attribution Links: Product-Led Link Acquisition
TL;DR • A powered-by link is a pricing artifact, not a link tactic. Your customers distribute it; the only lever...
Badge and Certification Programmes That Distribute Links Ethically
TL;DR • Badges are the widest-distributing embeddable asset and the most abused. The tactic splits cleanly into two things that...
Embeddable Widgets That Earn Links at Scale: A 2026 Build Guide
TL;DR • “At scale” means distribution — your widget embedded on many external sites, each embed carrying an attribution link....
Hosted-Content and Coupon-Page Links: The Site-Rep Risk Most Brands Miss
TL;DR • The loud parasite-SEO cases got all the attention, but the site-reputation-abuse (SRA) risk most brands actually carry is...
Detecting AI-Generated Spam Links in Your Backlink Profile
TL;DR • The tells that used to expose a spam link — broken English, keyword-stuffed anchors, obvious foreign-domain junk —...
Expired-Domain Abuse and the 2026 Crackdown: Risks and Realities
THE SHORT VERSION — You do not buy an expired domain’s authority. You buy a claim to it that Google...